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interactive designers

Dyson DC15 In-store DVD

Created for use by Dyson dealers and partners in the UK, the DVD was designed to educate consumers who visited store locations by showcasing the DC15 product, Dyson vacuum features and benefits, and Dyson history.

Responsibilities included the video direction & detailed storyboarding of shots to show the specific features of the vacuum, set design to portray a 'lifestyle' feel, capturing, editing and sequencing of the footage to demonstrate the features, timing and implementation of captions, and final production of the DVD ready to be sent to mastering.